If you are looking for mobile marketing case studies you can examine to find out what is going on in mobile marketing, check out the links below. Check back often too. I’ll keep updating this list. Mobile Marketing Association www.mmaglobal.com/resources/case-studies […]
Case Studies
Giving away GPS navigators at Minnesota State Fair
One of the best ways to learn how to use a marketing tool is to see it in action. Today I will launch a series of posts featuring mobile marketing campaigns that are in progress right now. At the Minnesota […]
The Pope, Bull Riding, and Mobile Marketing
No, the Pope has not taken up bull riding, but he has jumped on the mobile marketing bandwagon and so has the Professional Bull Riders Association. Both stories were reported in the May 12, 2008 issue of RCR Wireless News. […]
Mobile Marketing Kudos and Misses
I’m starting to see mobile marketing hit the mainstream and I wanted to share a couple of campaigns I’ve witnessed and comment on them – giving kudos where they’re due and sharing some of the misses that keep campaigns from […]
Emergency Texts Increase
In two separate stories I read that emergency text message campaigns are on the rise. From 9News, the local NBC affiliate in Denver, regarding a stabbing incident that occurred on campus at University of Colorado in Boulder this week: CU […]
Mobile Marketing for Events
Wouldn’t it be cool if a night club or event sponsor could somehow (almost magically) invite tons of people to their venue who could instantly RSVP? Once they accepted the invitation their name would be placed on the VIP list, […]