Tomi Ahonen wrote an excellent piece called What happens to mobile advertising when economy comes back? that combined with a MediaPost article by Sarah Mahoney about retailers’ Black Friday plans has got me thinking about the future of mobile marketing. […]
Mobile Mktg Ideas
Mobile Messaging Opportunities to Protect Customers in Today’s Economy
GUEST POST: Ann Cannon, vice president of CSG Systems’ Prairie Interactive Messaging Sadly, some people are taking advantage of today’s economic news and fraud is reaching an all-time high. Crimes such as online identity theft, credit theft and so forth […]
Twitter as a Mobile Marketing Tool
In order to use Twitter as a powerful mobile marketing tool you need to build a following on Twitter and then get your followers to turn on their device notifications for that Twitter account. Then each tweet you make is […]
How Can I Help You with Mobile Marketing?
Which of the following would be of the most help to you? I will be doing all three of them, but want to do them in the order that will be the most beneficial to readers of Mobile Marketing Profits. […]
Mobile Marketing Makes Life Easier
People really don’t like to have advertising thrust upon them. They don’t like to feel like someone is interrupting them to push a certain message or opportunity upon them, especially if that message is not one they want to receive […]
My 3 Wishes for the Olympics & Mobile
As I posted about on Mobile Marketing Watch, I was disappointed in the mobile-focused Superbowl commercials this year and I really hope the Olympics will step up to the mobile plate a lot better. Here are my three wishes for […]
Getting SMS Coupon Subsribers
If you have an an SMS Alert or Coupon campaign going and are wondering how to get people to subscribe to get them, follow this example by Redbox. I’m on Redbox’s email list so I can find out what movies […]
How Mobile Alerts can Help Your Marketing
BLOG POST SERIES: 6 Ways to Provide Value with Mobile In marketing you can push your message to your customers or you can pull them to you. Because mobile marketing is 100% permission based you have to use pull tactics […]
What Your Customers Want via Mobile
BLOG POST SERIES: 6 Ways to Provide Value with Mobile In marketing you can push your message to your customers or you can pull them to you. Because mobile marketing is 100% permission based you have to use pull tactics […]
Radio Station Mobile Marketing Ideas
One of my readers, Filipe from Brazil, wrote to ask me for mobile marketing ideas for radio stations. He was specifically looking for interactive text messaging ideas. Here is what I sent along to him and thought I’d also share […]