As promised in the audio in the Free Info Kit 7 Ways to Build Your Business with Mobile Marketing here is your Action Plan List.
1. Think “mobile” first. Build a sound strategy.
2. Get your mobile website built ASAP.
3. Start building your mobile list sooner than later.
4. Don’t ignore mobile marketing; start now.
5. Know and follow best practices.
6. Use the right tools.
7. Follow a smart system. Keep reading if you want to know more.
From:
Kim Dushinski,
Author of The Mobile Marketing Handbook
Date:
January 2009
Location:
Beautiful Denver, Colorado USA
Marketing / PR Professionals | Business Experts | Social Media Mavens | Internet Marketers
Business Building Coaches | Business Owners | Mobile Industry Vendors
Are you looking for any of these?
If so, you’ve come to the right place!
Mobile is no longer a “coming soon” attraction. It is HERE. With over 3.3 Billion (yes, that’s Billion. With a B) people who have mobile devices it is a bigger mass media than the Internet, TV, radio or any other medium. More people have a mobile phone than have an Internet connected computer. Let that sink in a minute.
More people have a mobile phone than have an Internet connected computer.
All the work you are doing online is having a big impact, but the landscape is crowded. Your competitors are already fighting you for every keyword every lead, and every customer.
There is a bigger place to reach people and YOUR COMPETITORS AREN’T THERE YET. You can wait to see what happens with the mobile market, or you can jump in ahead of your competition. You can reach people in ways that hardly anyone else is – right in the palm of their hand. And I can show you how.
Do you want to be the leader? Or do you want be the pack?
Introducing…
Mobile Marketing Launch Kit
A Five-Module Mobile Marketing Course
Including:
Five Audio Classes
Handouts / Resource Guides for Each
Mobile Marketing Ongoing FAQ
Trends in Mobile Interviews
by
Mobile Marketing Specialist, Kim Dushinski
Mobile is here NOW and it is time to get started!
What is it like to be started in mobile?
Imagine … and YOU are the one who had the courage and foresight to be the first to put mobile marketing to work for your company.
Remember when the Internet was first getting going? Some people stuck their toe in the water and just got started. They made the news. Newscasters and radio producers everywhere were telling people to go to “H-T-T-P colon back slash, back slash, W-W-W…” It was actually newsworthy that companies were using the Internet.
The same thing is happening now with mobile. Some companies are diving in and will reap the rewards. Will you be one of them?
Here’s how to do it:
Mobile Marketing Launch Kit
Five Module Mobile Marketing Course
>> Ready to get going in mobile? Click here to order
And if you don’t start your mobile marketing campaign immediately, where will that put you?
Quite simply, behind.
If you are thinking that you can pull all this together for yourself, let me caution you. I had no choice. This collection of powerful information was simply not available when I needed it. So I had to either quit, or spend 1,920 hours trying to figure it out. If you begin now, you won’t be ready to implement for 16 more precious months. (That’s April of 2010!) And you will be left behind.
Not only that, you will fall prey to your own naivety … not to mention market “opportunists.” Here’s what I’m talking about:
- You will find websites for things you don’t understand (like carrier aggregators, but their site will look like you can hire them to send out your text messages).
- You will run into scam artists who sell “free” text messaging services, but the service won’t work. You won’t know why because it will have seemed like the perfect opportunity. You might have built a list of mobile customers and have to start over from scratch because you starting using one of these types of services.
- You will find high level technological talk about behind the scenes aspects of mobile. It won’t make sense. You’ll end up confused and discouraged.
You just want to know HOW TO GET STARTED with it. You want practical, hands on solutions.
That is exactly what you get with your Mobile Marketing Launch Kit.
>> Ready to get going in mobile? Click here to order
I know what you are trying to figure out. As a business owner, a marketing consultant and Internet marketer, I know what you are being asked to prove. And I’ve pulled it all together for you in the Mobile Marketing Launch Kit.
People who are smart and enthusiastic, but who have found themselves struggling in a sea of over-information, have always thanked me for my keen ability to transform a raging hurricane of chaotic ideas into a clear, organized plan of action. And when I get the chance to do this, I am fulfilled.
Taking complex matters and breaking them down into actionable chunks – could you imagine forging the mobile frontier without a road map? It’s not only my purpose, it is one of my biggest skills. This is your chance to benefit from all my hard work … and my best talent.
Mobile marketing can be confusing, overwhelming, and intimidating. Starting it without understanding it is a guarantee for costly mistakes.
The world of mobile is deceptive. On the surface, it seems similar to the Internet, but don’t be fooled. It is different. Dramatically different. As an example, in the Internet you have total freedom to create what you want and offer it to the world without restriction. That is not true in mobile. You have to go through gatekeepers every step of the way. Sometimes it is obvious who these gatekeepers are … and sometimes it isn’t. (Don’t you need to know who these gatekeepers are?)
Strategically, there are issues around mobile that you simply cannot ignore before. These are different than other media. You must understand how mobile is different. You must know how to integrate it with your other marketing activities. Do it wrong and it will cost you precious time and unquantifiable money.
In the Mobile Marketing Launch Kit Five Module Course you will learn:
- 3 ways a mobile website MUST be different than your website.
- The simple strategies you need to arise from the pack and become the mobile marketing pioneer
- Five free/low-cost tools you can use to really rev up your mobile marketing revenues.
- How users of Basic Phones, Smartphones and iPhones differ, and the secret to reaching them all.
- How drastically different mobile searching is from desktop searching.
- 2 secrets to avoid really screwing up a text messaging campaign.
- All the things you have to do differently in mobile … even if you are already a marketing, internet marketing, sales, public relations, or social media expert.
- A comprehensive plan to build your mobile site, drive traffic to it, design your opt-in strategy
- How to find your niche in this 3.3 Billion (and growing!) market.
>> Ready to get going in mobile? Click here to order
Whether you are a business owner, a one-person internet marketing person or a marketing consultant who is helping clients jump into mobile, this course is for you.
Whether you are going to do mobile marketing yourself using free/low-cost tools or you are going to create mobile campaigns for your clients using first class vendors you need to have a solid grasp of how to build the right campaign.
No one else is teaching mobile marketing this comprehensively. There is not a wide selection of places to get this information or other courses you can take. I am the mobile marketing expert in this marketplace. I literally wrote the book on it and I wrote it because there wasn’t any other way to learn mobile. With the Mobile Marketing Launch Kit I will guide you through learning mobile marketing step by step and give you personal coaching and advice all along the way.
HERE’S EXACTLY WHAT YOU’LL GET:
Five Step by Step Modules
Live teleclasses taught in a powerful step by step format that will give you everything you need to know to proceed confidently in mobile marketing. Each module includes a 60-minute MP3 audio class, handouts and a resource guide compiled into a comprehensive Workbook.
Module 1: Developing a Mobile Marketing Mindset and Setting a Smart Strategy
• What you need to know about mobile before you dive in
• Costly mistakes in mobile you don’t want to make (trust me on this)
• How mobile is different than the Internet and other mass media and why that matters to you
• Best practices in mobile marketing and how to keep up when they change
• How to ensure your customers will come find you. Really.
Module 2: Building a Dynamic Mobile Web Presence that Actually Works
• The mobile web is not just small websites, but what is it?
• Why the iPhone’s dramatic success has probably confused you about the mobile web
• Facing the mobile domain decision – should you get a .mobi domain?
• How to make your blog mobile-friendly and why you must do it now
• How to build a mobile website from scratch and tools you can use to make it easier
• Examples of great mobile websites you can emulate and poor mobile sites you can learn from
Module 3: Mobile SEO (Yes, it’s TOTALLY different than desktop SEO)
• Understand the landscape of mobile search; its completely different than desktop search
• How to get your site to show up on the cell phone carrier search results. (It’s not just for Google anymore!)
• What you can do to find your keywords without access to a keyword research tool
Module 4: Mobile Advertising: JumpTap, Medio and AdMob … Oh My!
• The scoop on why Google isn’t the biggest player in mobile pay per click (and who is?)
• How to drive massive, fast traffic to your mobile site, starting right now
• Insider secrets of mobile pay per click advertising
• Your options for mobile landing pages and how to work with each one
Module 5: Planning and Launching a Kick-Butt Text Messaging Campaign
• How to create a winning text message campaign – ideas you can use today
• Practical strategies for building your text message list and why you want to do it NOW
• Comparison of the major text message vendors and how to choose the right one for you
• Text message vendors to avoid like the plague.
• Examples of successful text message campaigns
In addition to the audio class recordings, handouts and resource guides you will also get:
Text Message Vendor Comparison Chart
Choosing a text message vendor is not simple. Pricing and features included in each service are across the board. This chart which took me a solid week of work preparing will help you quickly and easily find the right vendor for you based on what you need to do and what budget you have available.
This chart alone could be worth the cost of admission. One glance and you will KNOW what vendor is right for you!
Mobile Search Engine Submission Checklist
Unlike desktop search engine strategy, it IS advisable to submit your mobile site to mobile search engines. But which sites? How do you keep track of them all? This Excel file checklist will give you direct access to the links you need to make submitting painless. You’ll also have a system to track what search engines have accepted your site.
Mobile Marketing Q&A
As a member of the Mobile Marketing Launch Kit course you can send in your questions to me and I will answer them. This Q&A will be posted on a participants-only web page. You will have Lifetime Access to this page and the ability to submit questions at any time in the future.
Customer Education Kit
Because mobile marketing is so new you will likely have to help educate your customers about how to interact with your business via mobile. I’ve compiled a complete customer education kit you can use to make this easier. You have full permission to copy and paste these instructions directly into your newsletter, on your website, into your advertising and even to record them for your customers to listen to as audio instructions.
This customer education kit includes:
• Instructions about how to send a text message
• How to get on the mobile internet using your phone
• The specific “CYA” text you MUST use when launching a text campaign
>> Ready to get going in mobile? Click here to order
P.S. Mobile marketing doesn’t have to be hard but it will be if you don’t let me help you get started right. I’ll help you get started so you can succeed.
So, I’ve spent the last 16 months studying mobile marketing and building my expertise and reputation as one of the foremost authorities on the planet. I’ve been doing this practically full time for 16 months. Let’s say conservatively that I spent 30 hours a week studying, connecting, listening, reading, traveling, interviewing and pulling it all together that would be 1,920 hours.
You don’t want to invest 1,920 hours learning mobile marketing like I did, do you?
That’s right, I have invested almost 2,000 hours to achieve this level of expertise – hours researching, interviewing other leading industry experts and bringing together a concise, actionable strategic system which can use to help catapult you and your business to new heights in 2009.
How much do you value your time? Let’s say you charge out your time @ $100/hour, to get to my level of expertise, this would mean you would have to spend $192,000 of your time to learn what I know. Even if you only bill out at $50 per hour that is still $96,000 of time you would have to invest to get to my level of knowledge.
CUT YOUR LEARNING CURVE
Now, I’m not saying I can make you into a mobile marketing maven overnight but what I can do is walk you through it step-by-step to help you make the most of your mobile marketing efforts, increasing your business profits in the shortest amount of time – sound like a fair deal.
Because the Mobile Marketing Launch Kit is being created as we go along together I’m offering an introductory price of only $497.
When the Kit is completely recorded the price for the Mobile Marketing Launch Kit will be $797.
Two Payment Plan
Click here to choose to make 2 payments of $275
(one payment today and the next in 30 days)
MY PERSONAL GUARANTEE:
If you do not find the Mobile Marketing Launch Kit was worth what you paid for it, please contact me personally to let me know within one year of your purchase and I will refund your money. I’ll even take your refund out of my own pocket if you decide you need to take me up on it.
Kim Dushinski
Let’s Get Started in Mobile!